Rack-Straps Privacy Policy: How We Collect and Protect Your Information
Effective Date: January 1, 2024 | Last Updated: June 2026
Rack-Straps, a brand of Webb Capital Corp. (“we,” “us,” or “our”), operates rack-straps.com to serve contractors, fleet managers, and commercial buyers of Rack-Strap® ladder rack tie-down systems and mounting hardware. We take your privacy seriously. This policy explains exactly what data we collect, why we collect it, how we use it, and your rights as a customer.
1. Information We Collect
1.1 Order and Account Information
When you place an order on rack-straps.com/shop or request a bulk/fleet quote, we collect:
- Full name, company name, and billing/shipping address
- Phone number and email address
- Payment card information (processed securely via our PCI-DSS-compliant payment processor — we never store raw card numbers)
- Order history, product selections, and quantities
- Fleet size and vehicle details when submitted for bulk pricing
1.2 Technical and Usage Data
Our servers and analytics tools automatically record:
- IP address and approximate geographic location (city/state level)
- Browser type, operating system, and device type
- Pages visited, time on page, and referral source
- Search queries entered on our site
- Shopping cart activity and abandoned cart data
1.3 Communications
If you contact our customer service team at 800-886-4926 or sales@rack-straps.com, we may retain records of that correspondence, including technical support inquiries about product fit, installation, and DOT compliance questions.
2. How We Use Your Information
- Order fulfillment: Processing, packing, and shipping your Rack-Strap® products to job sites or fleet yards
- Customer service: Answering technical fitment questions, warranty claims, and return requests
- Fleet/bulk order management: Coordinating volume pricing, delivery scheduling, and account management for fleet customers
- Marketing communications: Sending relevant product updates, promotions, and new product announcements (opt-out available at any time)
- Legal compliance: Meeting tax reporting obligations, responding to lawful government requests, and maintaining business records
- Site improvement: Analyzing usage patterns to improve product pages, checkout flow, and technical content
3. Information Sharing
We do not sell your personal information. We share data only with:
- Shipping carriers (UPS, FedEx, USPS) — name and delivery address only
- Payment processors — encrypted transaction data necessary for authorization
- Email marketing platforms — name and email address for customers who have opted in to communications
- Accountants and legal counsel — as required for tax and legal compliance
4. Cookies and Tracking
We use cookies to maintain your shopping cart session, remember login state, and collect anonymous analytics. You may disable cookies in your browser settings; note that disabling cookies will break cart and checkout functionality. We use Google Analytics and may use Meta Pixel for advertising measurement.
5. Data Security
Our website operates over HTTPS (TLS 1.2+). Payment data is tokenized by our processor and never stored on our servers in plain text. We conduct periodic security reviews and limit data access to authorized personnel.
6. Your Rights
Depending on your jurisdiction, you may have rights to:
- Access and receive a copy of the personal data we hold about you
- Request correction of inaccurate information
- Request deletion of your data (subject to legal retention requirements)
- Opt out of marketing communications at any time
- California residents: see our California disclosures page for CCPA rights
7. Contact Us
Privacy questions or data requests:
Rack-Straps / Webb Capital Corp.
1015 N I35E, Suite 218, Carrollton, TX 75006
Phone: 800-886-4926
Email: sales@rack-straps.com